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§ 02 — Reference

Core features.

A page-by-page tour of every surface in the Murex app. What you’re looking at, how the numbers are derived, and what you’d do with them.

Surfaces · 7Recommendation engines · 10Last updated · May 2026

2.1 — DashboardDashboard.

The dashboard is your catalog health snapshot — the first thing you see when you open Murex. It pulls together the highest-priority signals from every other surface into one page.

KPI cards

Six cards across the top give you an at-a-glance overview:

CardWhat it shows
Catalog STROverall sell-through rate across all active products.
Stockout riskNumber of variants with fewer days of supply than your threshold.
Dead stockNumber of variants with near-zero velocity and low STR.
Best-sellers alertPending changes to your best-sellers collection (adds + removes).
Top categoryYour highest-performing category by STR.
Lagging categoryYour lowest-performing category by STR.

Recommendations feed

A prioritized list of actionable recommendations from all of Murex’s engines. Every recommendation includes:

  • Type (color-coded badge)
  • Priority level — High, Medium, or Low
  • Affected products and SKU count
  • The data rationale behind the recommendation
  • A quick action button

Performance tables

Five sortable, searchable tables round out the dashboard:

  1. Top performing products — highest STR products with units sold and inventory
  2. Lowest performing products — lowest STR products with risk flags
  3. Category performance — product count, units sold, inventory, and STR by category
  4. Best sellers — top 30 ranked by 30-day units sold with week-over-week rank changes
  5. Product affinity — products frequently bought together with co-occurrence rates

All tables support search by product name or SKU, and filtering by season and category.

2.2 — CatalogProducts.

The Products page shows your full catalog with per-product and per-variant performance data.

  • Grouped by parent product with all variants summed
  • Columns — Product name, Category, STR%, Units Sold (lifetime), Inventory, Risk Flag
  • Color-coded STR bars — red below 30%, yellow 30–59%, green 60%+
  • Sorting — by STR (default), variant count, or inventory
  • Filtering — by time frame (7 / 14 / 30 / 60 / 90 days), category, or season

Product detail modal

Click any product to open a modal with full variant breakdown, plan-vs-actual (if a buy doc is loaded), affinity data, collection membership, and best-sellers rank.

2.3 — Roll-upsCategories.

The Categories page rolls up performance data by category — using your buy document’s taxonomy if uploaded, or Shopify product types otherwise.

  • Columns per category — product count, units sold, inventory, STR%
  • Expandable rows — click a category to see all products within it
  • Sorting — by STR (default), product count, or inventory
  • Use case — quickly identify which categories are outperforming or underperforming your catalog average

2.4 — IntelligenceRecommendations.

The Recommendations page is your command center for all of Murex’s intelligence engines. Murex runs ten distinct recommendation types, each with its own data inputs and rationale.

EngineWhat it does
Actionable insightsSpecific marketing and merchandising quick wins based on current data.
Restock urgencyFlags products at risk of stocking out within your threshold window.
Seasonal velocityIdentifies products with velocity trending up or down vs. their baseline.
New product momentumHighlights recently-added products outperforming their category.
ReordersFlags strong sellers with limited inventory runway for reorder consideration.
CannibalizationDetects when one product appears to be stealing sales from another.
Best sellersSuggests adds, removes, and reordering for your best-sellers collection.
AffinitySurfaces products frequently bought together for bundling or cross-sell.
MerchandisingRecommends collection sort-order changes based on performance data.
AdsSuggests underperforming products that could benefit from paid promotion.

How recommendations work

  • Deterministic, rules-based engines. No black-box AI — every recommendation shows you the data behind it.
  • Regenerated every sync cycle (every 15 minutes).
  • Filterable by engine type, priority level, and category.
  • Dismissable — moved to a history tab; last 50 retained.
  • Opt-in collection push — if enabled in Settings, merchandising recs can push sort-order changes directly to your Shopify collections, but only with your explicit approval.
No surprise writes

Murex never publishes anything to your Shopify store without your confirmation. Collection push is disabled by default — you have to enable it in Settings first, and every change still requires per-recommendation approval.

2.5 — Best sellersBest sellers.

The Best Sellers view (accessed from the Recommendations page) manages your top-selling products list.

  • Rankings — top 20–30 products ranked by units sold over a rolling 30-day window, aggregated at the parent-product level
  • Trend tracking — week-over-week rank changes shown with color-coded badges (green = moved up, red = moved down, gray = stable)
  • Pending actions — products flagged for addition to or removal from your best-sellers collection
  • Approval flow — all collection changes require explicit approval; Murex never publishes without confirmation
  • Audit trail — every push is logged with timestamp, user, and affected products

2.6 — AffinityProduct affinity.

The Affinity view (accessed from the Recommendations page) shows co-purchase analysis.

  • Rolling 90-day window, recalculated each sync
  • Columns — Product A, Product B, co-occurrence count, % of Product A orders, suggested action
  • Actions suggested — Bundle, Cross-sell, or Upsell based on co-occurrence patterns
  • Use case — identify which products customers naturally buy together to inform bundling, cross-sell, and collection merchandising

2.7 — ProjectsProjects.

Projects let you track independent product sets — perfect for collaborations, limited editions, and ad campaigns. A project gets its own scoped dashboard that mirrors the main one but only includes that project’s SKUs.

Creating a project

  • Project name — required (e.g., “Colorado Rapids Collab S26”)
  • Project type — Collab, Limited Edition, Ad Campaign, or Custom
  • Description — optional
  • Date range — optional tracking window with start and end dates
  • SKUs — select from your Shopify products or upload via CSV
  • Buy quantities — set per-SKU planned quantities (independent from your main buy document)

Project dashboard

Each project gets its own scoped dashboard that mirrors the main dashboard but only includes the project’s SKUs:

  • Project-level STR using project buy quantities
  • Project-scoped KPI cards (stockout risk, dead stock, etc.)
  • All recommendation types scoped to the project’s products
  • Variant performance table
  • Affinity analysis within the project set and to products outside it

Archiving

  • Projects are archived manually — no auto-archiving
  • Archived projects become read-only with all data and recommendations preserved
  • Access archived projects from the “Archived Projects” tab